Case Studies

Birth Activists Use Twitter to Enhance Conference Engagement

August 10, 2011

TweetShareLast post Jeanette outlined why Facebook isn’t the ideal social media platform to use at a conference. What platform is most valuable for conference goers eager for information sharing, but short on time for their Facebook news feed? Using Twitter is quick, can happen on a smart phone, and allows a micro-focus on conference sharing [...]

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How To: Facebook FRIENDraisers for Birth Activists

August 8, 2011

TweetShareIn our last post, we talked about using social media to deepen your birth and breastfeeding conference experience. We were also looking for ways to engage the conference goers with social media. Here’s what we did – right down to the impact. Facebook Friendraiser. The goal: make as many (or more!) virtual new doula friends [...]

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Free Our Midwives: A Case Study in Social Media & Birth Activism

July 22, 2011

TweetShareHillary hadn’t even realized she was pregnant yet when we learned that midwifery in New York was in jeopardy. If new legislation didn’t pass, Hillary’s soon-to-be-planned homebirth would become illegal, right at her due date. A small group of local birth activists in our community gathered around the kitchen table to take action, late at night [...]

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Case Studies

Birth Activists Use Twitter to Enhance Conference Engagement

How To: Facebook FRIENDraisers for Birth Activists

Free Our Midwives: A Case Study in Social Media & Birth Activism

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