Measuring the Impact of

How do you measure the impact of an on-line effort to pass legislation?

Here’s some of the ways we assessed the reach of our efforts:

464 people subscribed to the action alerts

1000+ people joined our facebook page

Many, many people participated without signing up:

14,062 absolute unique visitors (4/10-7-10: most active political push)

41,122 page views (4/10-7/10)

3,340 page views (final day of the bill’s passage)

2,162 views on important action alert (6/2)

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